Improving Customer Service with a Laundry Tracker
Does your laundry facility offer access to a laundry tracker portal?
There’s no secret that providing great customer service is essential for the success of a laundry business. Laundry trackers can help operators of
laundry facilities in commercial residential buildings,
laundromats
For a commercial laundry operation, your financial success depends on keeping your customers coming back for more.
One of the best ways to up your customer service game is with a laundry tracker. Let’s take a look at what a laundry tracker is, how to provide them, and what they can offer your customers.
What is a laundry tracker?
Sometimes called a laundry portal, a laundry tracker is a smartphone app that allows laundry customers and facility operators to see vital information about their laundry.
For building owners and operators, the laundry portal app can show a wide range of data. For example, using a portal like KioSoft’s CleanOperator, you can see machine-level data usage.
You may be able to spot trends. If the dryer in the back left corner of the room gets used more frequently than the one in the back right corner, you may be able to swap the machines to ensure even wear.
You can get instant down-time alerts. If your laundry tracker detects that washing machine number 3 goes down, you can send the maintenance tech without even leaving the office.
You can send refunds. If washer 3 does go down, then you can refund the customer’s payment instantly (particularly if you are using app-based or card-based payments). No more rushing to the laundry room to hand back quarters.
Your laundry portal can also seamlessly integrate with your app or card payment systems, allowing you real-time revenue tracking and a range of financial reports. In short, a laundry tracker can streamline most of the day-to-day operation of your facility.
As great as these functions are for the owner/operator, laundry trackers are even more useful as customer service tools.
Laundry Trackers for Customer Service
On the user end, laundry portals are not only very useful but they are very popular. KioSoft reports that their CleanPay Mobile app has grown to over 3 Million users! There are many things that CleanPay Mobile offers the customer.
Payment options
Most users of the CleanPay app have adopted it as a payment option at a laundry facility that is equipped to accept payments with it. This means that these are laundry customers who can choose to use their credit or debit card directly through the app to pay for their laundry.
As KioSoft explains, “Customers no longer wish to fumble for coins and have transitioned to card or mobile app when it comes to paying for services.”
Laundry availability
Once a user has registered their laundry tracker app in a specific laundry room, they can get real-time information about which machines are in use, and how much time is left on the cycles. If a customer needs to run a load of laundry in the oversized load laundry machines, they can determine when they need to head to the laundry room.
Laundry alert
Once they have loaded their machine, and paid (with the app), users can easily tell when their cycle is complete. The laundry tracker can provide a laundry alert when the washer or dryer has finished. Some apps can even be set to send a text message alert, so there’s no need to watch the phone or nominate a laundry checker.
Laundry monitor
In addition to watching the dryer cycle, the laundry tracker can also help your customers accurately monitor their laundry spending. They can tell if they can save money by using the efficient washers instead of the heavy-duty ones, or if they might be able to wash smaller loads and dry together.
These improvements to customer service that laundry trackers offer are already paying off for laundry facilities that are attracting the 3 Million users. Planet Laundry reports that “On average, operators have seen an increase of more than 20 percent in net new revenue and a decrease of 10 percent in operational costs when shifting to CleanPay Mobile.”
SelfOp Laundry is ready to help you add laundry tracker technology to your operation. We work closely with KioSoft’s CleanPay Mobile, and can offer a range of payment solutions for laundries of any size.
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